Dubai's real estate industry is being transformed by virtual reality (VR) and augmented reality (AR) technologies, according to Satish Sanpal, Chairman of ANAX Holding. These tools are enhancing how developers, agents, and buyers interact with properties, making the process more efficient and immersive.
Virtual property tours are a key development, allowing buyers to explore homes from anywhere in the world. This is particularly useful for international buyers who may not have the time to visit multiple properties in person. AR is also playing a significant role in Dubai's real estate market by allowing buyers to visualize pre-construction properties through digital overlays on physical environments.
Furthermore, VR and AR are being used for marketing purposes to attract potential buyers. By offering immersive experiences like virtual reality showrooms and AR-enhanced brochures, developers are able to engage a wider audience, including international investors who can explore properties remotely.
In conclusion, the adoption of VR and AR is reshaping Dubai's real estate market, offering a glimpse into the future of the industry. Embracing these technologies is essential for anyone involved in Dubai's real estate sector to stay competitive in an ever-evolving market